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The Myth About the $7.8 Million Colleyville Dairy Museum
By:  Nelson Thibodeaux

Dateline: Colleyville - Tuesday October 16, 2001 12:10 PM
A reporter for one of the major newspapers recently said to me that you never mention your competition.  However, when an article, published by one of the larger competitors quotes elected officials, and is so far off the mark of truth, to not reference the storys.

"City sours on dairy museum" printed Monday October 15, 2001 in the Star-Telegram, is in response to the current council plans for a resolution to appoint even yet another committee, this time to recommend what to do with the McPherson Dairy Farm, owned by the city. The story offers that "the resolution would be the first step in dismantling a 3-year-old plan to build a $7.8 million museum in the park (McPherson).

The plans were unrealistic, Mayor Donna Arp said. "It would have been, in my view, one of the last things the city would have done. We have needs that would serve a much greater number of our citizens".


McPherson Master Plan 
Click Here to Enlarge

So what is the truth about this park?  After all, in the 2000 city council election, a last minute flyer from "Residents Concerned for the Future of Colleyville" was received by all the citizens of Colleyville.  The flyer pointed out the current council was about to spend millions on such "pork barrel" projects as a Dairy Museum.  The flyer validated the information by stating, "This vision is shared by GINNY TIGUE and our Mayor, DONNA ARP." While the flyer did not follow the appropriate disclosures, under state law, in other words was sent anonymously, the Federal Open Records provisions were relied on to uncover the bulk permit belonged to developer Raman Chandler. 

During last year's election, council members Ginny Tigue and the now departed Dennis Marlin joined up in a last minute letter endorsing Joe Hocutt and Brad Rice.  Apparently the Chandler flyer worked so well the council members once again took after the dreaded dairy museum.  

To be on council and not actually know the details of the McPherson Park Plan, is evidence of failure to do one's homework.  When the plan was adopted, both Mayor Arp and Councilman Tigue were on city council. Their constant barrage about this park can only be considered a premeditated misrepresentation for political reasons.

Council Hocutt chimed into the Star-Telegram article by saying, "The thing that's frustrating about the dairy museum on the master plan is the fact that it has inhibited our staff to move forward.  It has kind of handcuffed them to do what's best for the city" 

Colleyville citizens should make no mistake about what has "handcuffed" the city staff moving forward on parks. It is a lack of funds.  The cash cow for Colleyville parks was the Colleyville Economic Development Corporation (CEDC).  That money is now allocated to cover shortfalls in the Library and City Hall, not parks.  Mr. Hocutt should be frustrated by the fact he approved a study on the "expendable" income of residents, to prove some bragging rights, but there is not enough money for our park system to buy a park bench.

The McPherson Master plan was based on the Park Master Plan prepared by Carter-Burgess in September 1999.  Further, the park plan meets 8 out of the 13 highest priorities set out by citizens and virtually every organization, that had anything remotely involved with parks,everyone from the AARP to Pee Wee football was on the Advisory Panel.  The Park Master Plan was not driven by 5 of the best friends or political supporters of city council, but, in addition to the above groups, a scientific study with citizens, in a random survey, with a 95% (plus or minus 4.5%) accuracy.

The dairy museum is NOT a $7.8 million "pork barrel" project.  In fact, the development of an open park with passive areas and parking, amounted to more than $6 million of that total.  The $1.8 million anticipated cost of the museum building was ALWAYS planned to be built with private funds raised, with the assistance of the Dairy Farmers of America.  That association had already pledged to contribute to operating cost.  The museum project would have even had the potential to contribute funds to assist in building the entire park. 

The lack of vision and negative atmosphere doomed the museum project.  Not possible to raise the private money to build and care for this museum?...Let me refer you to the recent $1 million contribution, from Oak Farms, to the Latino Cultural Center in Dallas.

This museum would have provided a historical heritage of the area where loads of school bus children, from miles around, would see dairy cattle, demonstrations turning milk into cheese, whip cream, etc. and the citizens would enjoy a beautiful passive park, that would help be maintained by the museum profits.

I would rather be talking about a small museum, uniquely identified with our city, than reading ridiculous reports about Colleyville residents having more expendable income than Southlake.

This museum was seen as a future profit center for the city, not a drain on the annual budget, like the $250,000 shortfall covered every year at the Community Center or the $800,000 in annual operational cost the Library will require.

Concerning McPherson, the Master Park plan urged a preservation of the cultural aspects of the area, including saving the silo, barn, milking area, feed troughs and other out buildings.

However, that vision went out the window with the failed leadership of the city council over the past two years.  No more discussions with the Dairy Farmers to see if there was an opportunity to jointly undertake a project that would be unique to Colleyville.  Instead, citizens were served up a plate where the main course is political rhetoric, spiced up with misrepresentations and garnished with absolute lies.

Colleyville citizens need not to worry about a diary museum. The attitude of the majority whips of your city council, have clearly seen to that by seeking to gain more political advantage versus maintaining any dialogue with the dairy industry.

Now your council will appoint a few of their good political buddies to reconsider the McPherson Park Plan.  After all, we can call ourselves a "special rural atmosphere town" and people will believe us. No need to preserve any of the city's heritage or historical aspects.  After all, the City of Grapevine is taking care of that.  In the last few years at least two historical homes were moved from Colleyville to Grapevine. At least they appreciate and value our heritage.

McPherson Park  was planned in three phases.  The first two were designed to create a beautiful natural park and finally open the park to the actual citizens' benefit.  

The LAST phase was a dairy museum, funded by private funds, that would have placed Colleyville in a unique position of identity and recognition.  In lieu of that concept, your city council is counting votes with the athletic organizations, promising parks they can't deliver and fields of dreams without any funds.  

Why? Colleyville has a virtually bankrupted park system, because funds were pilfered off to feed the council's interest projects. 

The TIF funds provided the Villages could have built 4 museums.  The debt load of keeping the Village concept alive and pouring in public parking lots, a Library and City Hall, will "inhibit" even the ability to have a public bond vote to build parks.  

The city even traded land, held in the Park Trust Fund, to the Village developer.  That adeptly handled transaction saw the city receive 14,000 sq. ft. of land for trading 55,000 sq. ft. to the developer.  Just two years before, developer David Bagwell requested to trade 3 acres (not adjacent to the park) for 1 acre of McPherson Park land and was turned down by Mayor Richard Newton and the majority of that council.

We have about 180 acre of parks, much of which is private HOA land, 80 acres below the nationally recommended park acreage per 1,000 population and, by 2020, Colleyville will be 150 acres short of park land.

This column provides scanned documents below from the McPherson Plan and excerpts from the 124 page Master Park plan. 

The Comprehensive Parks, Recreation and Open Space Master Plan
Click on the following to see the scanned document referenced:

Cover Page Dated September 1999

List of Participants from City Boards and Committees (appointed by their respective organizations)

Ranking by Peer Cities of Current Parks per 1,000 population Colleyville ranked 7th out of 8 cities.  However, if you remove the park credit that private to homeowners, Colleyville is a solid last place


Methodology Used for Citizen Input  Report is considered 95% accurate (plus or minus 4.5%) to actually reflect citizen's opinions on parks and needs

Ranking of Park Priority Needs From Comprehensive Study 1-13

Ranking of Park Priority Needs From Comprehensive Study 14-30

Ranking of Park Priority Needs From Comprehensive Study 31-34

Specific Recommendations, from the study, for McPherson

McPherson Master Park Plan

Park Plan Compared to Citizen's Priorities
The park plan met 8 out of 13 priorities established by citizens, more than any other current park or plans.

Color Map of Master Plan The overhead look at the plan reflects the use of physical building assets already in place, with the sole new building being a privately funded 15,000 sq. ft. museum, and open space for other activity.

Three Phase Overlay Map This map shows the three phases of the park, with the first two phases completing all park related items and last phase the museum area.

Text of the Three Phases with Specifics Text of phases

Anticipated Costs of First Phase  Page 1         Page 2
$2,495,668

Anticipated Costs of Second Phase 
$610,233

Anticipated Costs of Third Phase
$4,741,355

Results of McPherson Master Plan Anticipated Cost Total

$7,847,256

Dairy Museum Building $1,800,000 

The truth of McPherson is in the facts.  Citizens will have to decide if they feel their elected officials should be providing open government discussions where facts can be debated to ascertain the best solution OR if they want to be spoon-fed their information with political spin.

Will the McPherson Dairy Museum story continue to have legs with the public, based on half-truths and innuendoes or will the Colleyville citizens begin to demand they be given the straight information and make up their own minds?  Only time and the next two election will tell!


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