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It’s not enough to walk cowboy and talk cowboy. You also gotta dress cowboy. I found this out for myself during my stint as a writer in Hollywood. There were some mandatory things that went into an outfit to make you look like an authentic shootin’ citizen of the American West. One of the most important, of course, was your hat.

Your hat kind of became part of your personality. You all remember how Gene Autry would always tip his hat when he passed a lady on the street. Or how Roy Rogers could get into one of those rock-em sock-em fights on the top of the stagecoach and then fall into the sagebrush with the bad guy - and never lose his hat.

The most famous western hat was designed and produced by a man named John B. Stetson. He created his famous hat, called “The Boss of the Plains” while he was sitting around a campfire on a cold Colorado prairie. Believe it or not, when John wore his first hat around the mining camps, most of the grizzly old fellows there would laugh at him and tell him that this big, wide-brimmed, high-ridin’ thing on his head would never catch on.

And it might never have become the standard of cowboy head gear, except for a big burly fella who rode into one of those mining camps and liked what John was wearing. He bought it off of him right then and there for five dollars.

They have an expression down on the ranch that says, “It don’t take long to examine a hot horseshoe.” Well, it didn’t take too long for other cowboys to realize that this was not only kind of a dashing-looking hat but it was very functional for the weather and the dirty jobs they had to do. And of course nobody was about to tease that big tough hombre who was wearing the different-looking hat.

John Stetson’s hat caught on and he had to go and build a factory just to handle all the orders that started coming in. That factory is still around today and continues to make the famous hat that identifies folks as a real Westerners.

I’ve had the pleasure of wearing a Stetson on occasion and so did a few of my friends, like Dale Robertson, Gene Autry and Roy Rogers. Not to mention, I live in Oklahoma where wearing a western hat is always in style.

It’s a fine hat! Even if you had a tussle with an ornery young bronc in the morning, you can just dust it off and bend the brim a little and it became your Sunday-go-to-meeting hat. A Stetson hat said, “The West.” It branded you as a working cowboy, not one of these dandified dudes from back east who would wear the funny-looking little round top jobbies.

So I don’t want you cowboys and cowgirls listening out there to take this too hard now, cause I have to tell you, It’s a Little Known Fact that John Stetson’s hats are now - and always have been - made in Philadelphia!


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